Step 1 of 5

Tell us about your company

Start with the basics. We'll use this to ground every piece of copy we generate.

Company name is required
The elevator pitch. Not required, but helps a lot.
Step 2 of 5

Who is your buyer?

Describe your ideal customer. The more specific, the sharper the copy.

Job title, company size, what they care about
Target persona is required
Who do you serve?
Market segment is required
Step 3 of 5

What problem do you solve?

What's the painful reality your buyer lives with before they find you?

Be specific about the pain, not the solution
Problem description is required
Step 4 of 5

What's your solution?

Features are what you built. Capabilities are what they enable. Benefits are what changes for the buyer.

The main things your product does (3-5 is ideal)
Features are required
What do these features enable? (optional but recommended)
What measurable results does the buyer get?
Benefits are required
Step 5 of 5

How do you position against alternatives?

What makes your approach fundamentally different from what's already out there?

How do you win against competitors and the status quo?
Positioning approach is required
Generating your homepage copy...
We're creating 3 variations with different narrative structures: problem-first, benefit-first, and competitive. This takes about 15-30 seconds.